iggradient

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Art Director born. Past decade marketing strategist. A frontal brand-head supplemented by a creative hand.
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Well-documented Brand-builder. Concept fabricator with magnetic appeallings. Doing cross-share activations with collaborative partners. All fly-ready for the digital tool-yard + algorithm space.
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Former VP Brand Global Director @ Argon 18, Montreal. Now building Willing Able @ Fyn! Contact me. If Brand birthing / check my work and foundings on brands below.

2015-2017
Founding DENM
Design and building commerce. DENM, a collection for RIO olympic cycling delegation 2016

Creative and strategic Danish Cycling Federation (DCU)
Launching the DENM commerce site, activating the “support young talents” project, raising money from the DENM merchandise sale. In 6 weeks the sale reached € 230.000 / 1.1 million DKK.

The federation since took the design aligning all national teams with the same look. Though without the DENM icon, Coat of arms lions and other details. 

A18 mov. Strategic+ production.
NBRO x nike. Strategic community
A18 mov. Strategic + production.
A18 mov. Strategic + production.
7DA x a18 mov. Strategic + Collab
VP Global Brand 2019-22.
EU Marketing 2017-19.
8 A18 YT movies top-20 
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Strategic + production.
Team Novo nordisk 
graphic design
jersey + frame 2017-2022
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Creative hand
NBRO Running x Nike.
Co-Founder. 2010
Creative 2010-18.
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Creative + Community
pas normal studios.
co-Founder 2014.  
Out. of personal reasons
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STRATEGIC + artwork
DENM (Olympic design Rio).
Founder. Design still active.
initially Fonded  €230.000  
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STRATEGIC + PRODUCTION
CV List 1998-2022.
art director originally.
strategist past decades.
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from TV-ads & print to Digital